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Casa Del Pane

2022
Hong Kong

○ Branding
○ Brochure Design
○ Logo Design
○ Package Design
○ Photo Shooting
 

Brand concept
Casa del Pane, a distinguished bakery laboratory based in the vibrant city of Hong Kong, embodies the spirit of artisanal craftsmanship and culinary excellence, serving as the home of exquisite bread creations that elevate dining experiences across the city. The brand essence revolves around a dedication to tradition, quality, and the artistry of baking.

Logo design
The Casa del Pane branding typography pays homage to the storied tradition of Italian craftsmanship. Inspired by the lettering found on traditional flour sacks, the font exudes a rustic charm and authenticity. Each letter echoes the heritage of Italian bakeries, creating a visual language that communicates the timeless art of breadmaking.

Color Palette
The color palette captures the essence of the baking process, transitioning from light beige flour tones to the rich browns of baked bread. These warm and inviting hues not only reflect the natural ingredients used in Casa del Pane's creations but also evoke the comforting atmosphere of a traditional Italian bakery. The color palette sets the stage for a sensory journey that begins with raw ingredients and culminates in the warmth of freshly baked bread.


Tuesday Oct 5 2021